Find and book at least one new client this month by simply writing “love notes”.
You’ve heard the phrase, “If you build it, they will come.”
So you put up a website and announce you are open for business.
And… *crickets*. 🦗
No problem.
You’re scrappy, so you reach out to your friends and family to let them know you can help them.
That works for a while.
But eventually your warm leads run out.
And then what?
I found a better way to find and connect with high-paying, right-fit clients who need a copywriter.
In 2012, the corporate higher-ups at the multinational corporation where I worked, decided to shut down my division and, along with about 200 other people, I was out of a job.
That sucked.
No one wants to be “redundant.”
Fortunately, I had been freelancing on the side for more than a decade, so I used this opportunity to launch my own copy and content writing business.
I reached out to my warm contacts and landed several projects within a month.
But as I finished up those projects, I had to look beyond my personal network and reach out to new prospects I didn’t know.
And it was hard. Frustrating. Head-ache inducing.
I pitched dozens of prospects, looking for work.
Many of those pitches didn’t even get a response.
Sometimes I’d hear back, “Not right now.”
And, of course, I heard “no” way too often.
That is, until I stumbled across a simple 3-step approach that completely changed the responses I was getting.
Suddenly, instead of ignoring me, prospects were saying, “tell me more”.
Even when their answer was “no,” potential clients told me they would reach out when they needed help. And they did.
Connecting with clients was suddenly easier.
But now I had a new problem—feast and famine.
I would land a client or two, finish their projects, then find myself without any work in my pipeline.
What I really needed was a system for finding and booking clients that I could run while I was working on copy projects, not after I had finished them.
It takes time to connect with and warm up cold contacts. Sending out pitches when I ran out of work meant I often had gaps of days or weeks before the next client was ready to go.
I needed a system that would keep my pipeline full of prospects waiting to work with me.
But I couldn’t spend several hours a day prospecting while I was also working on my copywriting projects. I simply didn’t have that much time. Whatever I came up with, I had to be able to do in about 30 minutes a day.
So I built a system for finding prospects, identifying a problem I could fix, and crafting a pitch they couldn’t say “no” to…
The system I came up with is different from the common pitching methods you’ve tried in three different ways.
First, instead of hit-and-miss pitches sent at random or blasted out to dozens of people at once, my system ensured I only pitched prospects who wanted to hear from me. I created The Connection Spectrum™ to warm them up so prospects trusted me before I pitched—even if I had never talked to them before.
Second, this system ensured I wouldn’t reach out to someone who doesn’t need my help—whether that was writing emails, sales pages, case studies or something else. I was only reaching out to clients who need what I do.
And third, I created what I call the “Love Note” approach that forges an almost instant connection between me and my prospect—so they know, like and trust me—and more importantly, eventually hire me.
Then I figured out how to use A.I. tools like ChatGPT and Claude to make progress even faster.
The best part… my new system didn’t require me to spend months or days fiddling with the LinkedIn algorithm, or traveling to networking events to build new relationships, or constantly posting content on social media only to see it disappear into the feed after a few minutes.
No one has time for any of that any more.
I was finally in control of my lead generation pipeline. I could spend as much or as little time on it as I needed. And it would produce leads and clients in as little as 30 minutes a day.
If you want to book at least one new client a month in as little as 30 minutes a day, pay close attention to what I’m about to share with you.
INTRODUCING…
The P7 Client Attraction System…
The Profitable Prospecting System for Copywriters and Content Writers Ready to Land New Clients Every Month—by Writing “Love Notes”.
I started The Copywriter Club so other copywriters and content writers wouldn’t have to struggle to figure everything out for themselves. Since then, I’ve learned the biggest impact I have is helping writers find clients. And the #1 challenge writers have is finding and booking good, high-paying clients consistently.
So here’s the system I built to warm up prospects so they say “yes” when I pitch them. It starts with…
STEP 01 – Nail your X-Factor so you know exactly what makes you different and better than every other copywriter out there. You’ll use our X-Factor methodology to curate the stack of Skills, Niche, Approach, Problem, and Results that perfectly position you to appeal to your ideal clients.
With your X-Factor Positioning Statement, you’ll stand out from the 1,000,000+ other writers out there. You’ll feel confident in your ability to communicate what you do and how you do it on sales calls, in email, and in conversations—no more fumbling your way through them and losing prospects in the process. You’re no longer just another generalist who’s desperate for work. (Don’t be surprised when prospects respond to you in just a few hours because they’re so excited to chat.)
STEP 02 – Identify your Ideal Client Profile so you know exactly who you help and what problem you solve. Build your Ideal Client Profile with our fill-in-the-blank template, which makes it easy to create a concise description of the clients you can best serve in your business.
Identify the three kinds of clients you can help—Anchor, Ideal, and Dream—and find the approach that works with each one. You’ll finally know exactly who you should work with and pitch so you can focus your energy and efforts on them. No more wasting time searching the internet randomly hoping to find “good fit” clients.
STEP 03 – Create your “Quick Win Offer” to get an easy “Yes!”
With your unique mechanism and Quick Win Offer, clients immediately see how you deliver an effective solution to their problem. Build your process for delivering your service step-by-step so you feel clear and confident on your next sales call when your prospect asks, ”So what does your process look like?”
Create your package name, tech stack, and price so you’re ready to pitch your offer and land an easy yes.
STEP 04 – Create the Perfect Pitch so potential clients respond to your pitches with “When can we get started?”
Create Connection Content and a Problem Statement that resonates with your ideal client. So you can sit at your desk and copy-and-paste your content into the perfect pitch in just a few minutes. I’ll show you exactly what to do.
No more spending hours of your day struggling to write pitches from scratch. Finding clients will be automatic with minimum effort and maximum outcomes. And it doesn’t take more than 30 minutes a day, if that.
STEP 05 – Attract prospects with an automatic pitching system that makes follow up easy—and automatic. You’ll finally have a step-by-step system that makes pitching automatic, which eliminates time spent obsessing over and perfecting your pitch.
You’ll create a variety of pitches for different types of clients in a matter of minutes. All you do is swap out two paragraphs with content that is specific to the client and you now have a customized pitch just for them.
You’ll feel a sense of relief and excitement because you’ll finally be in control of your client pipeline. Don’t be surprised if you start looking forward to pitching clients, rather than dreading it.
STEP 06 – Patternize your pitching habit so prospecting feels ridiculously easy. You’ll finally have a step-by-step system that makes pitching automatic—no more wasted time obsessing over every pitch. You’ll find an anchor moment in your current routine and build a pitching habit onto it so your prospecting becomes easy and natural.
You’ll feel energized and unstoppable because you’re doubling your productivity without feeling like you’re doing extra work or working extra hours. This type of momentum bleeds into every area of your day and life, including your relationships, health, wellness, and happiness.
STEP 07 – Use the bonuses, templates and blueprints to make progress even faster.
You’ll get everything you need to identify who you want to work with, find their contact information, discover the problem they need your help to solve, then craft a “love note” pitch that makes it almost impossible for them to say, “no”.
Now you might be wondering…
🟢 Who are you and why should I trust you?
I should have started with this. I’m Rob Marsh, the Founder of The Copywriter Club and host of the world’s most popular copywriting podcast, called The Copywriter Club Podcast. And apparently when I find a name I like, I stick with it.
I’ve worked with more than 1,000 copywriters, content writers, and other marketers to help them start, grow and scale their writing businesses. And I will help you too.
Here’s what a few people have said about me and the resources I put together to help copywriters…
🟢 Who should join P7?
+ Copywriters, content creators, brand strategists and similar industry pros with the bandwidth to take on a new client or two every month.
+ New and seasoned biz owners eager to breeze through the current client slump with a step-by-step client acquisition system they can put on repeat.
+ Procrastinators and course over-consumers who need to transform all that copy learning into client-winning action so they can practice their skills.
+ Systems-challenged folks who just want it laid out for them so they can start pitching prospects.
🟢 Is this hard?
No. This is easy to put into action.
The P7 Client Attraction System fits into your natural routine so it becomes second nature.
You’re making a small daily commitment so you’re not thrown off your groove by big adjustments you’d normally resist. You’ll set aside a few minutes you used to spend scrolling through social media, procrastinating and feeling bad about the fact that your business isn’t growing, and take the action needed to make it grow.
You feel a sense of accomplishment every time you develop a new habit which trickles over into other areas of your life instead of comparing yourself to others and feeling like an imposter.
🟢 How much time does this take?
The P7 Client Attraction System takes as little as thirty minutes a day (once you’ve got your system set up). You’ll spend ten minutes identifying ideal clients. Ten minutes plugging info into the MVP template. Five minutes sending it out and the last five minutes following up with prospects on social media. Is my math correct? Great.
You’re able to be more efficient in your prospecting and it’s not interfering with the rest of your day. You can fit it into any time of your morning, afternoon, or night. And I’ll show you how to use A.I. to make it even easier.
🟢 What if I don’t know where to find clients?
No problem. I’ll show you exactly what to do to identify your ideal clients. You’ll use a combination of keywords, company size, niche, role or job title, and geography, and some not-so-well-known websites that other copywriters don’t know about (besides LinkedIn).
So you’re not wasting time going through sites like Fiverr, Upwork, LinkedIn, or even Instagram simply hoping you’ll accidentally bump into a dream client. Although this process works on all of those platforms if you want to use them.
You’ll know exactly where to find the ideal clients you want to work with—wherever and whenever you want.
🟢 What if I don’t know what to say in my pitch?
This works even if you have no idea what to say to ideal clients.
The P7 Client Attraction System shows you how to find and create Connection Content that resonates with your prospects.
You’ll have an effective formula to follow, rather than trying to figure it out on your own and in the process wasting time questioning yourself.
This formula includes a fill-in-the-blank Problem Statement, Introduction, and CTA.
Every time you sit at your laptop to send a pitch, you’re no longer staring at a blank screen, trying to figure out what you should be saying, or scrutinizing every word to make sure it’s perfectly perfect.
You’ll have confidence in your entire pitch so you can hit “send” without looking back.
🟢 Will I look desperate when I email my ideal clients?
Not at all. You’ll learn how to warm up leads, create relationships, and write pitches that are welcome, not desperate.
You’ll become a specialist when you apply the X-Factor Formula, which means you’ll get increased responses which leads to increased sales. So when you contact prospects they’re immediately impressed, rather than annoyed or bothered. And instead, they often feel excited or even relieved to learn about the opportunity to work with you.
🟢 Is this complicated?
Nope. Not even a little. The P7 Client Attraction System is simple to use. It’s a paint-by-numbers system with just six steps and a bonus. There’s no guesswork or complicated tactics to learn.
You can move through the rest of your day operating at your highest level before your next client call or writing session. And you’ll no longer feel drained anytime you focus on prospecting.
🟢 What if I don’t know what to offer my ideal clients?
This works even if you don’t know what to offer your ideal clients right now. The P7 Client Attraction System contains a simple Starter Package Formula.
This helps you create a starter package that appeals to your prospects specific needs and desires. So rather than presenting yourself as a jack of all trades, which leaves your prospects feeling confused or even bored…
Your ideal clients are excited to start working with you because they know you can solve their problem better than everyone else.
You could feel clear, focused, and validated knowing you have exactly what your client needs to get the results they’re seeking.
🟢 What if I’ve never had a client before?
This works even if you’ve never had a client before.
The X-Factor Formula enables you to lean into past experiences, skills, and strengths. And the P7 process connects the dots from your past experiences to the problem you solve today in a way that’s relevant to your prospect.
When you jump on a sales call, you’ll clearly articulate the value you bring to the table without stumbling over your words. So you’re no longer feeling anxious or nervous when speaking to your first potential client because you know the value you bring to the table.
🟢 Do I need to be an expert copywriter?
This works for experts who want to level up the clients they work with and newbie copywriters with basic skills. If you can write and solve problems for your clients, it will work for you too.
Regardless of your skill level, you’ll feel 100% confident in the problem you can solve for your client once you’ve nailed this Problem Statement. This way, instead of wasting time and suffering from analysis paralysis because you think no one will take you seriously.
You can instead keep it easy and copy-and-paste from your Problem Statement to get started.
🟢 How could I possibly see results in only 30 minutes a day?
With the P7 Client Attraction System, the process is systematized so pitching is automatic with no need to reinvent the wheel for every pitch.
Simply insert your Connection Content and Problem Statement into your pitch template. It’s that easy.
You’ll create and send pitches faster. Regardless of how much time you have available, you can squeeze in a pitch or two.
🟢 Will this work even if I don’t have a website?
Yes. You’ll create the perfect pitch so you don’t need to send prospects to a website.
Everything your prospect needs to jump on a sales call with you is included in the P7 Pitch Template. And you don’t need a website url.
You could close projects faster without the delay of a website launch.
So you can hit pause on your website and book your next client without the website holding you back.
You won’t feel stressed or pressured to get your website done before starting the process.
By now, you see how and why the P7 Client Attraction System is so effective at helping you book one new client per month in less than an hour a day.
And you understand what makes it so powerful for reliable lead gen without all the stress and time.
🟢 Does this work with A.I.? 🤖
Inside the P7 System, you’ll get access to an exclusive bonus A.I. training designed to help you figure out how to use these tools to increase your productivity and improve your pitches.
You’ll have access to our members-only customGPT that identifies 20 prospects you can pitch (based on your ideal client profile) along with ideas for ways to connect with them. Run it. Then run it again. Each time you’ll get 20 more prospects to pitch.
This way A.I. works for you, not against you. By putting the robots to work for you, you can give some time back to yourself so you can enjoy more time on the things you love to do (or working for all those clients you’re about to land).
So what does The P7 Client Attraction System include? Here’s exactly what you get…
• The Pro Habit Masterclass so you create new habits based on anchor moments already embedded in your routine. It’s the fastest, easiest way to create tiny habits that aren’t painful.
• The X-Factor Masterclass which includes a Skill-Stack Exercise AND Client-Problem Exercise designed to match your skills and your clients’ biggest problem. So you know what makes you different, unique, and superior to everyone else.
• The X-Factor Positioning Statement which includes a formula you can use to position yourself as the best person to solve your ideal client’s problem. This makes clients more receptive and open to connecting with you because all of your messaging will be dialed in and consistent.
• The Ideal Client Profile Blueprint so you know who to pitch, how to grab their attention, and how to land an easy “yes.” No more wasting a ridiculous amount of hours of your precious time searching the Internet for dream clients.
• The 291+ Industry Niches List designed to help you explore the vast variety of industries that need help from copywriters, content writers, AI marketers, brand strategists, etc.
• The “30 Marketing Problems You Can Solve” Checklist AND The “People Who Hire Copywriters” Database, designed to help you think through the many ways you can help your ideal clients. No more forcing yourself to jump on awkward discovery calls with bad-fit clients. You’ll know exactly who you help and how you help them.
• The Starter Package Blueprint designed to help you outline your entire starter package so you know how to create it, market it, sell it, price it, and implement it. You’ll have a starter package ready to sell on your next sales call. No more fumbling over your words and regretting everything you didn’t say after your next sales call.
• The MVP Pitch Template (just one of the 23+ pitch templates included) designed to help you write your minimum-viable pitch. So you’re not trying to do it on your own, Frankensteining a bunch of terrifying pitches together, spending hours on your laptop, and ending up with a monster of a pitch.
• The “Over-the-Shoulder Prospecting” Workshop that will show you how you can find prospects’ contact info with Google, LinkedIn, and Hunter.io (as well as several other not-well-known tools).
• The Pitch-Tracking Template—a spreadsheet that allows you to plug in all the info you need to pitch and track your efforts efficiently. This is how you’ll keep your pitching process easy and organized.
With all those resources you have everything you need to book at least one new client every single month for the rest of the year.
How would that change your business?
If the P7 Client Attraction System could help you book just one new client (who paid you $1000) every other month, what would that be worth?
Back when I was struggling to consistently find clients, if a copywriter I trusted had offered me a system guaranteed to deliver me at least one new client in 30 days… and I could use that system over and over to land more clients every month, I might have paid $2500 for that kind of knowledge. Maybe more.
Just one new client every other month would add at least $6,000 to my business—and probably a lot more as I usually charge a minimum of $3,500 per project.
What would one new client do for your business? How about six new clients? What about one new client every month?
It’s a game changer.
If all the P7 Client Attraction System did for you was help you differentiate from every other copywriter out there so you attract better, higher paying clients, would it be worth it?
Again… yes, it would be worth it because you’re 1000x more confident when you understand why clients should hire you over any other writer.
When I first launched the P7 Client Attraction System, I shared it with the members of The Copywriter Think Tank who paid $1000/month just to get access to training like this.
Almost immediately they told me it was a bargain at that price because they used the system to find and land clients who paid them $1500… $3000… even $5000 for their next projects.
But when you join The P7 Client Attraction System today, it won’t cost you $2500. It’s not even going to cost you $1000.
Instead, when you join the P7 Client Attraction System today, you get access to everything I mentioned above for…
$347
When you consider the P7 System could help you find and close a new paying client in less than 30 days—a client who will almost certainly pay you more than $350 to work for them—it’s almost as if the client is paying you to get P7 just so you can find them.
And here’s the thing…
You don’t even have to say “yes” today.
All you have to say is “maybe.”
Your entire investment is backed by a 30-day, 100% money-back guarantee. I want you to put the P7 Client Acquisition System to the test, completely risk-free for a full month.
Get the P7 System now. Jump in and watch the workshops. Take notes. Use the blueprints and other resources to create your Ideal Client Profile and your Quick Win Offer. Use the templates to write your “love note” pitch. Use the Pitch Tracking Doc to follow up with prospects. Hop on your free coaching call with me to review it all. Do the work. And if you don’t book at least one client within 30 days of sending out your first pitch, simply show me your work so I can see you put in the effort, and I’ll refund every penny of your investment.
Just one email with a few details and you’ll get a complete refund of every penny, just for giving it a try.
You’re guaranteed to book one client every month, or you get all your money back. No questions asked.
I want to make sure this works for you. So you and I are going to hop on a call to review your system and “love note” pitch.
Look, I know how hard it is to get this stuff right. And while I am 100% confident that you’ll succeed if you follow the system I’ve laid out for you, I want to be absolutely sure you are set up to succeed.
So—for a very limited time—when you join P7, you’ll get access to my personal calendar to schedule a review of your Ideal Client Profile, your Quick Win Offer, your Love Note Pitch and anything else you want to review to ensure you succeed. Together we’ll make sure they are as attention-getting and effective as they can be.
I usually charge $500/hr for coaching, but you get this call absolutely free as part of your access to the P7 Client Attraction System. I’m not aware of any other lead generation system that includes a coaching review call (not a sales call). Just another way that P7 is different. And better than other lead generation systems.
Get P7 now and Start Booking Clients This Month!
Go ahead… complete the form below. Join the P7 Client Attraction System right now. You either do the work and book a client in the next month… or it costs you nothing.
There’s no need for you to continue feeling frustrated with your lead gen (or lack of lead gen system). There’s no need for you to continue blaming yourself for struggling to find clients.
You can change all of that today with instant access to P7.
Please understand, this is a limited time offer. The coaching call, the bonuses, and the $2,149+ savings are only available for a limited time.
So, if you want to book new clients and get everything that P7 includes, now is the time to act.
Go ahead… complete the form below and get instant access now.