Resources
All the templates and other resources you need to run a successful copywriting business. If you need a template that isn’t here, just let us know and we’ll find it (or create it) for you.
Newsletters
To make sure you get all the good stuff we share in the newsletter each month (without the frustration of waiting for the postal service to actually deliver it), we’ll keep the most recent PDFs here. Important: They’re password protected so you’ll need this password to access the document: molepeople.
17 Client Getting Hacks Report
Issue 44 (Create Habits (Not Resolutions) to Supercharge your Biz Growth in 2023 – Jan/Feb 2023)
Issue 43 (The Copywriter’s Definitive Guide to Pricing 2022-23 – Fall 2002)
Issue 42 (Be a Referral Magnet – Summer 2022)
Issue 41 (Finding Your Biz Partner – Spring 2022)
Issue 40 (A Partial Copywriter Club Manifesto – Spring 2022)
Issue 39 (Journaling)
Sep 2021 (Issue 35 – Starting a Podcast)
August 2021 (Issue 34 – Build your Client Attraction System)
June & July 2021 (The Official TCC Salary Guide for 2021)
May 2021 (Overcoming Inertia—Persuasion Part 4)
April 2021 (Salespage Breakdown)
March 2021 (Unique Mechanisms)
February 2021 (Building Authority)
January 2021 (Profit Margins)
December 2020 (The Year End Review)
November 2020 (How to Write Headlines)
October 2020 (Persuasion Part 3)
September 2020 (LinkedIn Part 2)
August 2020 (LinkedIn Part 1)
July 2020 (Big Ideas)
June 2020 (Getting More Sh** Done)
May 2020 (Level UP—The Ascension Model)
March/April 2020 (Million Dollar Ideas from TCCIRL)
February 2020 (How to Plan for a Recession)
January 2020 (Frameworks)
December 2019 (Persuasion Part 2)
November 2019 (Persuasion Part 1)
October 2019 (Underground Lessons)
September 2019 (How to Make an Offer)
August 2019 (The Resistance)
July 2019 (7 Characteristics of World-class Copywriters)
June 2019 (How to Have Better Ideas)
May 2019 (Proposals)
April 2019 (Motivating Beliefs)
March 2019 (Pricing)
February 2019 (Handling Objections)
January 2019 (Quantum Leap)
November 2018 (Find Your X-Factor)
December 2018 (Self Care)
October 2018 (Proof Stacking)
Business and Copywriting Templates
These are some of the templates we use in our businesses. We’ll add new ones regularly. If you need something specific, let us know.
Copywriting Checklist
(This was created by Clayton Makepeace.)
David Garfinkel’s Sales Copy Editing Checklist
Kira’s Proposal Template
(This is for reference only. Do not copy!)
New Client On-boarding Checklist
Client Brief #1 (for personal brands)
Client Brief #2 (for more technical brands)
Mapping the Client Journey
Kristina Shands shares her process for creating a transformation for her clients—not just in the way they launch, but what they learn about the process and themselves while working with her. She shares the questions she asks and the method she uses as she creates a launch plan. Check it out.
Conversion Design with Melissa Burkheimer
Working with designers (especially those without any conversion or direct response experience) can be a challenge. So we asked Melissa Burkheimer to share how she designs pages to make the copy as effective as possible. This training will be especially helpful if you create wireframes or provide design reviews for your clients.
Conversion Design with Talia Wolf
When it comes time to put copy into design, too many copywriters let the designer take the lead—and that can mean your copy doesn’t work as well as it should. Talia Wolf shares a few of the most important things you need to influence when the design team puts your words into the final layout. Check it out…
How to Hire and Work with a VA
We get lots of questions about when a copywriter should consider working with a VA, what to think about when hiring a VA, the kinds of work a VA should do, and a lot more. So in this video, we’ve tried to answer those questions and more.
Join an Accountability Group
We put together a few suggestions for members who want to participate in accountability or copy review groups. If you want join an accountability group or a copy review group, email our assistant Genise at genise@thecopywriterclub.com.
What Clients Want to See
Rob talks with Emma Siemasko and Kaleigh Moore as they share what clients want to see in your portfolio. Originally share in the TCC Facebook group, there’s some great advice here about how to show off your work.
